Registering a trademark confers far more benefits than registering a business name, company name or domain name. Marketing is an important business tool, and a registered trade mark is crucial... Read More
Trade marks on the Grill The famous Australian burger chain known as Grill’d released a contentious advertising campaign to promote its healthy fried chicken (“HFC”) burger range. This case highlights... Read More
Intellectual property refers to the intangible assets which constitute proprietary knowledge in the form of patents, trade marks, designs, confidential information and more. Intellectual property is a valuable asset in... Read More
Intellectual property (IP) is the ownership of ideas, designs, names or logos. IP can be a valuable business asset, and allows you to take enforcement action for a breach of... Read More
